Hours

Saturdays: 10 AM – 10 PM
Sundays: 10 AM – 6 PM
Monday – Thursday: 3 PM – 9 PM
Friday: 12 PM – 9 PM

Buy now and save!

Adults
(17 and over) $12

Senior Citizens
Mon – Thur
(62 and over) $9

Military
(With any DOD ID) $9

Children/Youth
(16 & under)* FREE

All Days Are Family Day – Courtesy of American Family Insurance

Everyone 16 & under admitted FREE with paying adult

FREE Motor Trend Subscription
Sponsored by Automobile Dealers Association of Mega Milwaukee, Inc.

Getting To The Show
& Parking

Wisconsin Center
400 West Wisconsin
Milwaukee, WI 53203
(414) 908-6000

Directions

From the North: Take I-43 South to Exit #72E (Highland Avenue/11th Street). Go straight on 11th Street three blocks to Wells Street. Turn left on Wells, go five blocks to 6th Street; Wisconsin Center spans Wells just past 6th. Go 1/2 block into “tunnel,” turn left into parking lot.

From the South: Take I-94 West & I-43 North; stay on I-43 North to Exit #72A (Michigan Avenue/10th Street). Go straight on 10th Street two blocks to Wells Street. Turn right on Wells, go four blocks to 6th Street; Wisconsin Center spans Wells just past 6th. Go 1/2 block into “tunnel,” turn left into parking lot

From the West: Take I-94 East to Exit #310B (I-43 North/Kilbourn Avenue). On ramp use right lane, take exit #72C (Kilbourn Avenue). Emerge from tunnel at 6th Street & Kilbourn Avenue; Wisconsin Center is across 6th Street, on right. Turn right on 6th, go one block to Wells Street, turn left into “tunnel.” Go 1/2 block, turn left into parking lot.

Click here for additional information

Parking Options

$5 Ramp Garage Parking

$5 flat-rate all-day parking at the Ramp Garage, located one block from the Wisconsin Center.

Entrances on Vel R. Phillips (4th St.) between Wisconsin & Michigan OR on 5th St. between Wisconsin & Michigan.

Payment will be collected on entrance.

Parking Through SpotHero

We recommend booking convenient and affordable parking in advance through SpotHero, the nation’s leading parking reservation app.

To reserve your parking spot for the Greater Milwaukee Auto Show, visit the Wisconsin Center SpotHero Parking Page and book a spot with rates up to 50% off drive-up.

New to SpotHero? Click here to download the SpotHero app.